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A&B Smart Materials Develops Biodegradable SAPs from Cellulose and Starch to Replace Microplastics, Secures Pre-Seed Funding to Target $17 Billion Market

HEC Paris UK
Overview
Oxford-based deeptech startup A&B Smart Materials is developing bio-based, fully biodegradable superabsorbent polymers (SAPs) from cellulose and starch. These materials aim to replace fossil-based SAPs in hygiene and agriculture, matching performance and pricing while eliminating microplastics. The company secured pre-seed funding to accelerate R&D and industrial validation, targeting a significant impact on a projected $17 billion market.
In Depth

Key Findings

A&B Smart Materials, an Oxford-based deeptech startup, has developed groundbreaking bio-based and fully biodegradable superabsorbent polymers (SAPs) derived from cellulose and starch. This innovative material offers a critical solution to the microplastic crisis by providing a sustainable alternative to fossil-based SAPs. The company has secured pre-seed funding to accelerate its R&D and industrial validation, positioning it to significantly impact the projected $17 billion SAPs market with equivalent performance and competitive pricing.

Technical / Clinical Details

The biodegradable SAPs developed by A&B Smart Materials utilize plant-derived cellulose and starch, polymerized through a proprietary process to achieve absorbency, retention, and durability comparable to conventional petroleum-based SAPs. Crucially, these materials fully decompose in natural environments post-use, thereby eliminating the generation of microplastics that contribute to ocean and soil pollution. Target applications include hygiene products such as diapers and feminine care items, as well as agricultural water retention agents and soil amendments. The company aims to facilitate a sustainable transition across the supply chain by delivering materials that meet existing market needs in terms of performance and cost-efficiency. The pre-seed funding is instrumental for rapidly progressing from laboratory development to pilot production and industrial-scale co-validation with key customers.

Background & Context

Superabsorbent polymers are indispensable in a wide range of industries, including hygiene, agriculture, and construction, due to their excellent water absorption and retention capabilities. However, the majority are petroleum-derived, and their post-use persistence in the environment as microplastics has raised significant ecological concerns. With global regulations tightening on single-use plastics and increasing demand for sustainable alternatives from both consumers and corporations, bio-based and biodegradable SAPs like those from A&B Smart Materials address a critical market need. Within the projected $17 billion SAPs market, the company’s technology has the potential to fundamentally transform existing market structures.

Strategic Significance & Outlook

A&B Smart Materials’ biodegradable SAPs are poised to play a vital role in accelerating the transition towards sustainable materials. The acceleration of R&D and industrial validation, enabled by the pre-seed funding, will facilitate early market entry and large-scale commercialization. In the future, adoption is anticipated to expand beyond hygiene and agriculture into broader applications such such as medical, food packaging, and building materials. The company aims to drive bio-based material innovation through supply chain collaborations, contributing to a microplastic-free society. The success of this technology serves as a compelling example of the role deeptech startups can play in solving environmental challenges.

Source: https://www.hec.edu/en/dare/innovation-entrepreneurship/ab-smart-materials-replacing-microplastic-biodegradable-alternatives

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